PROBAR: Jeff Coleman and Jules Lambert


The story of PROBAR is the unlikely story of an East Coast real estate developer and a Mormon salesman building a hugely successful vegetarian food company. Jeff Coleman, the developer, picked up an interest in healthy eating after moving out to Utah. Jules Lambert, the salesman, converted a chance meeting with Jeff into career. Along the way they worked out of a closet, lived in an RV, and gave away "samples" at events that may or may not have been the production remainders. 

While Jeff and Jules are passionate about building their business they clearly care about also using it as a vehicle to make people healthier, which is cool to see. We had a great time talking with them and think if you're interested in sales and selling in new markets you'll be particularly interested in this episode.

Thanks to Jules Lambert, Jeff Coleman, and our sponsor MailChimp.